- [Dave] Service management used to be applied
just in the IT function by IT pros
who found it transformative in their day-to-day work.
Now we're in the age of the digital enterprise
where IT is the business and the business IT,
and it's been unleashed for use for the whole organization
and every professional in it, including you.
And it's been updated to fit today's digital enterprises,
updated to agile service management.
I'm excited to give you a better idea
of the stakeholders you must tend to,
the journeys you take with you, your organization,
brand, and offerings, and give you some ideas
on how to better stage and conduct interactions
at those touchpoints.
I'm Dave Pultorak, and I'm excited to share these concepts
with you because I seen that when individuals, teams,
and organizations grasp them,
they can make a huge difference
in everyone's day-to-day work-life
in the effort required and the impact they can have.
So let's begin.