Hi guys.
Welcome to this session.
So in this session
we will see how we can use Google Gemini to create a complete marketing funnel.
So when you look at a marketing funnel there are different parts to it.
Right.
So the first part is going to be setting up the target audience okay.
So you need to have a specific target audience clearly defined
whom you are going to target to sell your products and services.
Then comes a lead magnet.
A lead magnet is basically any kind of service or any kind of information
which you are providing free of cost to your customers
in exchange for their contact details like their name and email address.
Then what you have to also create is a landing page
or landing page where they are going to find the lead magnet.
They will see the all the information and they will provide
their name and email address in exchange for the lead magnet.
The free offer.
And apart from that, what you also require an email sequence,
which is a sequence of emails
which you send to them to nurture your users to convert them.
Eventually to take your products and services.
So we will see now all of these which you can create with the help of Google.
Gemini.
Okay, so we saw in the previous videos that we can define our target audience.
So we can continue with that.
If you have already been following the videos.
Otherwise we will have to give you a specific prompt
to define our target audience first.
Then we can go ahead and create the lead magnet.
Now for the lead magnet, let's look at what are the different types of lead
magnets available which can be suitable for our kind of business.
So for that you can use Google Gemini to provide.
I'll give it a prompt specifically.
So let's say we are saying that
we can create a list of all possible lead magnets I can create for my audience.
So now Google Gemini will give you different types of options.
So you can create a free ebook or a checklist or template
webinar recording you can provide or a case study infographics.
There are various options which you can take from this.
Now we are going to pick one of these or couple of these
to create a optimized particular landing page okay.
So let's create a particular lead magnet, offer e-book.
So let's say we are creating an e-book.
So now the tool is going to create the e-book for us.
Now once you have the e-book you can convert this.
You can go to Canva.
You can put it on the Canva and create an e-book template.
Use it from there and put it on Canva.
And then create the e-book for yourself,
which you can then share with your customers.
Another option can be let's say you want to create, particular checklist.
Okay.
So now the tool can create the checklist for us as well in this particular manner.
And then we can use the checklist over here.
And we can convert that into a PDF to possibly Canva.
And you can use that as a lead magnet to get contact information of your users
okay.
So now that we have created the lead magnet,
next comes the next stage which is going to be the landing page.
Now for using the landing page as well, we can use the copywriting framework
we had seen in the previous videos, where we can ask Google
Gemini to create a landing page for a buyer persona where I'm selling,
let's say, how to pay that sports.
Use the framework.
Let's say we are using the framework, which is either,
and we will ask Google Gemini to provide a headline
Subheadline and all the elements of the optimized copy.
So this is going to be the landing page
where the lead magnet will be will be released.
And now people will reach this landing page.
They will see the free lead magnet.
They will take it.
They will download it in exchange for their contact information.
So you can see now it has created that wherein we have the attention okay.
Desire, interest and action components of either
copy copywriting framework we used out here.
So this is going to be the landing page
which we have created, which we can now create this with.
Okay.
If you want to use any other copywriting framework you can do that as well okay.
So you have all those options as well
to build your landing page as per your business requirements.
And then finally, going to be the email sequence.
So you can use this specific prompt wherein you can ask
Google Gemini to create five different email sequence
for, for an email marketing campaign, which you want to run
and reach out to your users for selling your products and services.
You can give it in this manner.
So now it
is going to give us those emails specifically which you can send out.
You can make it specific, wherein we can start with a welcome email.
Then some content value adding emails and then maybe, converting email,
which you can give.
So here it is giving us similar kind of information.
So power of paid advertising creating effective copies,
measuring your paid advertising success and then enrolling.
So this is pretty good.
This is exactly what we wanted the sequence to be.
So this is going to be the email sequence.
So now you can see we have all the components of specific
marketing funnel created right here with the help of Google Gemini okay.
So now that you have all the four components of it,
you just need to transfer these onto your website.
Okay.
Build this out and you are ready to launch your marketing funnel
to bring your leads in and then convert them and provide them
your products and services.
I hope this makes sense.
You understand the whole process now, and you are able to execute this as well
and build your own marketing funnels with the help of Google's name.
Thank you so much guys for listening in to this
and I will see you in the next video.