I am chaesoo and the last video we went over my shading and rendering process
Today's video we're going to
Just talk briefly about social media as a platform for your art
So just like everything else we've been talkin about
All of what I'm going to share with you about social media
It's just based on my individual personal experience in
Is in no way like a universal or
All-encompassing talk about
Subject
And I just want to share how I approached the social media space
And found growth are as a platform for my art
So first
Like very briefly what are some of the benefits of social media growth and why would you want that as an
Artist just in case you've never really thought about it
Well obviously
It just gives you more eyes
For your art
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They're more people
We're going to be able to see
Your art if you have growth on those platforms
Usually more people
I might need more followers or it mean might mean
More people wanted to support you
And it also might mean more opportunities
In the industry if you're interested in that
Second what are some of the dangers of social media close because
There are some that I think
People should be aware of before they start seeking
Growth in those platforms
Same point as above
Social media growth means more eyes to see your art
And this includes
Like toxic people
I've just seen so many artist post their work on social media and become really
Just
Discouraged and
Insecure because of some of the
Feedback or the comments that they receive on their work and
It's just something to keep in mind
Like the more you grow
The more
You're going your work is going to be
Seen by all sorts of peace
I'm also
Another danger of social media growth
It's just comparison
Two other artists
And
Specifically just imposter syndrome like the more you grow
I see a lot of artists
Just talk about how they're going through imposter syndrome and what I mean by that is
Just
Mentally
Thinking that
You are not as competent
Other people might think you are
Port like in other words
You don't deserve
The amount of growth or the
Following or the support that you receive like
And you're afraid that people are going you're eventually going to get exposed
For who you really are which is not
That
Skilled of an artist
That a lot of people think you
Tubi
And
Almost every single case
I actually like
Pretty much every single case
Of
An artist
Talking about their imposter syndrome on the internet I personally
Just
Sing
That it's just in their head
And they do deserve
Everything that they achieved and all the support that they got and
Their artskill is exactly
You know it's
Well deserved
In terms of their social media platform
So
I just want
To make it clear that
If you grow at a super fast
Speed
And you're not prepared for
A lot of changes that come with that
This is like a possibility and
It's just something to be aware of so that you might be better
Pep Boys
Lastly
Something similar but social media
When you
Become like
When you start growing on social media
You are going to start facing some
Mental anxieties or pressure
And
Like specifically
You might experience the pressure to stay relevant
What I mean by that is like
If you aren't drawing
The trendy
Sing
Like
What everyone else is trying the new trend for the new
Character of the new game or whatever that everyone is like drawing right now
And you're destroying your own thing
You might feel like mental pressure or anxieties that you're becoming irrelevant
Another thing is
The pressure to please your followers like
You might feel that if you don't
Constantly
Hater towards your audience in your following
They're going to leave you
And you're going to
I have no one left
To support your art
And I see a lot of that
When
An artist kind of wants to change
The kind of
Content that they are putting out like for example
One artist might be
A primarily a fan artist for a specific fandom but
You know they've drawn that for a while and their interest aren't change
And they want to
I start drawing for a different fandom or they might want to start drawing original
That's when this kind of pressure come kicks in
And they're worried that their fan base
It's going for their followers or their supporters are going to leave them because
Now they're no longer interested in what they're putting out
And the third thing I see is the pressure to pump out content continuous
Some artists
Feel that
If they are not
Putting out
Artwork
And finish content
In the same
Pace as they always have been and if they start slowing down
It's going to threaten their career and people are going to
Start leaving
Those are just some of the dangers that I see quite often
In terms of looking at other artists and hearing their thoughts and just seeing what there
Experiencing like mentally at least the things that people want to share
And I know personally I've experienced most of these things myself like
At least had those thoughts in my mind
So
Before I start talking about like
How to
Just approached social media in a more healthy way I want to share my own experience very briefly on sofa
To be honest I had never been an active user of any social media platform
Prior to starting my art accounts on
Various platforms like Twitter Instagram pics
Which
I did mostly in 2018 that's when I started all of my accounts
Before that like I had like Facebook and
I never posted anything I never really used to
Social media platforms because I wasn't really interested in
You know seeing other people
Stuff and I wasn't interested in posting my
Like pictures of myself or whatever like
Food
But once I started getting into our
I started
Seeing a lot of art on these platforms and that's when I decided maybe I should start 12
Back then when I was first starting out I didn't know anything about algorithms or
Friends or like
Hot toxic the internet could be
I just
I was like a really naive person in terms of that stuff and I simply just drew
Things that I liked
And share those online in case anyone might like them too
Of course initially no one saw any of
The things are put up
As I mention one of the earlier chapters iprep
Primarily through fanart
For an obscure fighting game
Called under night in birth and I just threw one character the blue hair character Ori I drew that
Character
Pretty much
That's all I did
What I did was
Like the first few times I drew her like no one really cared
Because no one saw what I was
Putting up because I didn't have any followers
But
I was actually very diligent and looking around the internet for places where
People might be interested in seeing Center for that game
So things like
The game subreddit or
I look
For Discord servers
And I also like
I use the games hashtag on Twitter
And pixiv and Instagram
I just kept doing that and I wasn't really interested in like
Growing my social media platform like I understood
That I was trying this
No phantom for this game because
There wasn't a lot of it
Which also meant that
It wasn't like extremely popular and I probably wasn't going to make much of like
The following
For trying to snitch
Obscure fighting game content
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Just over the next
Year-and-a-half
I just kept doing that pretty much I just
True fanart for that game
And
Surprisingly I gained a lot of followers on Twitter
The reason was a lot of fighting game players a lot of
Video game players who enjoyed fighting games they
They use Twitter a lot and
Eventually like my art
Started to
Just
Gain more more exposure to that community
And a lot of them started following me and supporting me
Like I kind of
Unintentionally what happened was I kind of unintentionally branded myself as I
The aureate artist the artist who just draws that character and who loves that character
But eventually like
I kept trying and I shifted away from fanart
And started try my own original character more
And honestly when I did that I did expect to lose
Traction on social media and lose followers and lose interest in my art
Since most of my followers
Were there
For the fanart
And
Veteran
Matter that much to me like I I got I understood what the consequences would be however from me
Just enjoying drawing was more important than
Like social media related stuff
And so I just
True what I wanted
Control which was my original character
And I kept that up for a few months and of course as I expected like the number started dropping signal
However it like one day
Like I said I just
Did my best on one of the drawings of my character
And like
For her I wanted to put her in poses that would like
Really give attention to her sneakers
And also like
Just put her in kind of hoses that
You typically don't see
And one of my drawings of
Character
Just suddenly blew up on Twitter
Ever since then like ever since that host our post
I just kept growing and growing and growing
Like what happened like this thing is honestly
What happened was I just got lucky
I think social media growth
To be honest
A large part of it is really out of our control
And the most we can do is keep improving our skills in art
MP3 Legend in posting
It on social media whenever you're able to whenever you finish something whenever you have something to post
So
In summary in my opinion
Social media growth
Is a result of three factors
And the first one is luck
And it's a big factor
The second is skill
And the third output
So just very briefly breaking these things down what do I mean by lock what do I mean bicycling output
What I mean by lock is unmanly referring to the algorithm of every social media platform
Like there's not a lot you can do about it
These platforms have their own algorithm and you are subject
Toothache
And so honestly I don't really even think too much about it
I know there are a lot of like
Tips and things like that on how to
You know use the
Social media algorithm for in your favor but
Like I've read some of those things and I really don't think it makes that big of a difference
And so I just ignore
The algorithm I I don't post
My art
In like consistent times I don't really
Think about that at all
I whenever I finish something and I'm satisfied with it and I've reviewed it
I'll post it whether it's like at night or in the morning or the afternoon it doesn't matter to me
Instead what I do is I just focus all my time and attention
On what I can control
Which is
The second and third thing
Killing helper
Skill
What I mean by that is
My social media following
Peru
As my skills in my art
So
Let's say that this
Huge
Account
Read tweets
Or shares one of your art
And sang you have like 5 million people
Seeing your art right
If my skills if my art skills are not at a point
Where
My work
Like
Can't distinguish itself can't Sprint like
Can't stand on its own in the vast sea of god-like artist that
Are everywhere on social media like
It doesn't matter how many people
See my art
If my
Part doesn't impress anyone who any of those five million people
It's not going to make much of a difference for my social media following or
For that specific Harpo's
So what I'm saying is
Play
The best we can do
Its focus on improving our own art
Like I really want to encourage you
To focus on your art instead of
The social media number
Play tents
The Brute to expound on that like I'm just saying draw for yourself
Draw what you enjoy
And watch what makes you happy
So that you won't need to rely on social media engagement
For that sense of achievement
Like the more you have fun
With your art the more you want keep trying right
And the more you keep drawing
The more you're going to improve over time
Now on the flip side
The more you want social media numbers
It is inevitable
But that you are going to
Disappoint
And the more disappointed you are
The more likely it is that you'll get burnt out in your car
The reason I say it's inevitable that you're going to get disappointed
Because even like
That are post that hit like 30,000 likes on Twitter and that kind of just like
Blew up my Twitter account
Like ever since then
That's like my highest
Like what do you call it my most successful
Social media post right
If I'm not if I'm only focusing on social media numbers
Everything I post after that if it doesn't reach that
Same height
I'm going to get this point
However if I don't care about that
And I appreciate it when does happen but it's not like the main thing for me
And I'm just
Having fun
Drawing with my
But that's like destroying my art
And
Like
Sharing it on social media is just a bonus
Like
I'm not as
I guess vulnerable to getting constantly disappointed by the algorithm or by whatever's trendy or what
By whatever the people
We're looking at art that they want to see from various artists
So
That's what I mean by skill
And number three output
What I mean by that is this this largely depends on your schedule and how much time you can invest into
Your art everyday
Personally like
As I mentioned in my own story
And one of the earlier chapters I took a huge risk
In my life
Nice and quit my job and grad school
And put
Everything into my arm
And I was kind of
Kind of forced into that situation
But that's what happened
And as a result because I no longer had a job and I no longer have to study
My output and are increased significantly
Like I was able to draw
All the time
Because I love to draw
Achoo as much as I could without hurting myself like physically
And because I spend so much time drawing I posted art on social media a lot
So my output
The amount of posts that I'm putting out on my social media accounts
That's what I mean by all but like I had a lot of our poles I almost posted like
Everyday at one point
And what happened
After that was
Because people are constantly seeing my character on social media
They were constantly seeing my art
Which was primarily of my Ossie my original character
They grew more familiar with her overtime
And that sense of familiarity
Is what made
Those people look at my character
From being like just some random artist random o.c.
2
Eventually becoming a character
That's some people actually grew fond of overtime
I also think social media algorithms are favored towards accounts that post often
And so I'll put a huge Factor
For a lot of people however
Like this is also
Just something that you have to be responsible is because
You also have to
To take care of your physical and mental health
And when you start getting to a habit of posting too much it's entirely possible for you to start feeling guilty
When you aren't able to keep up that pace
And that's never a good thing
At the end of the day
Just prioritize your own happiness when it comes to your art
Art is
Celtics
So you draw what you like
Beyond biggest supporter and by that I'm not saying be like narcissistic
And don't like I'm not saying
You know you have to think and you have to believe that you're the greatest artist ever that's not what I'm saying like I personally
I don't
Think of myself like that at all
Like I'm always kind of not very
Happy was
Like where my heart is at the moment which is kind of why I'm constantly just trying to improve
However I do support myself
Like
I
I encourage myself
I
Believe that I can do better
And
I also prioritize my
Physical and mental health over like
Constance socialmediagirls
I also
I understand that if I were to draw like
The trendy popular fanart of the time
Like I would probably
Do better on social media however
Like because at the moment
I'm not as interested in what's trending
And I'm more interested and the things that I am drawing
That's what I do and if you are interested and what is trending right now
That is like
Perfect you're having fun
But you're also
Like you know
Putting off things that people want to see like the huge masses of people on social media
Karina content that they want so
It's a win-win for you
But yeah that's what I mean by be your biggest supporter just in Courage yourself keep having fun and keep taking
Care of yourself
So that's what I wanted to share it ended up becoming a bit longer than I originally planned but
I hope that helps
And in the next video
It's going to be our last video and I just want to talk briefly about making a living as a freelancer
So I'll see you then