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OK.

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Excellent.

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The fifth principle you should remember when creating corporate presentations is that you must keep

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text messages short.

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Once again this principle touches upon clarity and efficiency of information delivery.

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Any text you add to the slides should be kept short punchy straight to the point and without repetition.

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Unnecessary language that doesn't add material information must be avoided.

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This makes the presentation easily digestible for the audience as the human mind can focus only on a

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limited amount of information at any given time.

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Try to stick to the facts key performance indicators or eyes numbers charts everything that would facilitate

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fast comprehension for example if you are describing the business of a manufacturing company you can

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use bullet points along these lines.

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Founded in 2002 and headquartered in Toronto Canada 1200 employees.

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Product lines include homecare beauty care and baby care products three manufacturing facilities located

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in Toronto Montreal and Vancouver.

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Sales presence in 45 countries including Canada US Australia 30 European nine Asian and three Latin

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American countries.

