Welcome to this lesson.
How do you get your clients to think of your first?
Separate yourself from your competition, so when your target market experience the challenge they need
help to solve, they will think of you fast.
Use your core values, be the most skilled experts, always lead with value in your social media content.
Position yourself is the most friendly, the most helpful, the one person that people would turn to
for help or to solve the problems of when they need to achieve their goals.
Position yourself to be the one that they will reach out to first.
And how do you do this?
You share content on social media or even on your personal website, or you give talks at writeups or
in any kind of gatherings so that people get to know you, that this is your specialty, whichever one
that you have chosen for yourself.
For instance, among entrepreneurs, coaches, professionals, I am known as the go to authority and
expert in building high value standout national brands.
How did I do this?
I have done this through my post on Facebook, through the books that I've written, through the work
that I do with the people that I work with the same case for yourself.
Establish yourself by offering value, be of value to those who want and need your help.
Which way do you think you would be best positioned to serve your target audience?
This video and write that down.
See you in the next lesson.