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Everything's bigger in America.
We've got the biggest cars houses
companies, the biggest food
and finally, the biggest people.
America has become the fattest nation in the world. Congratulations.
Nearly 100 million Americans are overweight or obese
more than 60% of all US adults.
Since 1980, the number of overweight
and obese Americans has doubled
with twice as many children and
three times as many overweight teens.
The fattest state is Mississippi
where one in four are obese.
I grew up in West Virginia the third fattest state in America.
When I was young my mother cooked dinner every day.
I mostly remember her in the kitchen.
We only ate out on special occasions.
Today, families do it all the time and they're paying for it
with their wallets and their waistlines.
Obesity is now second to smoking as a major cause of preventable death
with over 400000 deaths per year associated with related illnesses.
In 2002, a few Americans got fed up with being overweight
and did what we do best they sued the bastards.
Blaming fast food companies for their obesity
a lawsuit was filed in New York
on behalf of two teenage girls.
One was 14 years old
4ft 10, and 170lb.
The other, 19 years old
5ft 6, and 270lb.
The unthinkable had become reality.
People were suing McDonald's
for selling them food that most of us know isn't good for you.
Yet, each day one in four Americans visits a fast food restaurant.
This fast food hunger isn't just American.
It's happening on a global basis.
McDonald's operates 30000 joints
in 100 countries on six continents.
It feeds 46 million worldwide daily
more than the population of Spain.
In the US McDonald's accounts for 43%
of the fast food market they're everywhere.
Wal Marts, airports, rest stops gas and train stations, malls
department stores, amusement parks even hospitals yes, hospitals!
Handy for when the coronary kicks in.
McDonald's called the suits frivolous:
The dangers are well known
and the kids can't show their weight gain
was caused solely by their McDiets.
The judge states that if lawyers can show
that McDonald's intends for people
to eat its food for every meal, and that doing so
would be unreasonably dangerous they may be able to state a claim.
Are food companies solely to blame?
Where does personal responsibility become corporate responsibility?
Is fast food really that bad for you?
What would happen if I only ate McDonald's for 30 days?
Would I be on the fast track to becoming obese?
Would it be unreasonably dangerous?
Let's find out. I'm ready.
Super Size me.
I knew if I was going to do this I'd need medical supervision.
So I enlisted the help of three doctors.
A cardiologist, a gastroenterologist and a general practitioner.
Feeling well?
Any fatigue, weight loss or gain?
Any change in vision?
Fever, earache, cough, chest pain?
Nausea, vomiting, heartburn? No hospitalisations?
On any medication?
Vitamins.
Any food allergies? No.
No heart disease, diabetes, blood pressure or cancer in the family?
My grandfather's had open heart surgeries.
One grandparent is dead? Yeah.
Good genes.
Any alcohol use? Now, none.
You don't smoke? I used to.
Any drug use? Not for a long time.
Sexually active? Girlfriend? Yes.
Is there anything we didn't cover? No, I don't think so.
Patient is embarking on a one month
McDonald's binge.
Very good.
You might have white coat syndrome.
140 over about 95.
130 over 105.
120 over 80. That's what it is?
The other guys stressed me out. I tend to relax my patients.
Swallow, please.
Your reflexes are perfect.
Back out. Normal. Say ah.
Everything looks normal. Good.
We won't check for hernias. A rectal exam.
I like to be thorough. And I like doctors to be thorough.
You're going to get your bloods drawn.
We have you fasting
so that your cholesterol and glucose number is fasting.
If you had a bacon cheese your cholesterol would be high.
Orange juice your glucose would be high.
Three down. Your blood tests are ex cellent.
Your total cholesterol is 168
less than 200, which is superb.
Your blood level is fine. Your iron level is good.
No diabetes. Your blood sugar is very low.
We looked at your electrolytes in terms of the salts in your blood
your kidney and liver functions all perfect.
Your triglycerides, which are your building blocks of fat.
Basically which you acquire from eating fat, is 43
which is low, which is good.
Your general health is outstanding. Great.
Your analysis is great.
You're starting off great.
Worst case scenario is you increase
your triglycerides and cholesterol level.
If you have any heart disease in the family
or underlying heart disease you're putting your heart at risk.
I expect an increase in your triglycerides.
Because that can be affected.
You're at 87 and that will change.
I think that's all that will change.
Out of everything? Yes.
There might be some minor variations but the body is extremely adaptable.
The kidneys will handle any extra salt.
Your liver will metabolize additional fats.
As far as you gaining weight you probably will.
As far as your cholesterol going up it probably will.
As far as feeling miserable maybe. I don't know.
Unless you start cheating and just order the salads.
I also went to a wel Iness centre
to meet a dietician to track my progress.
Start with your height and weight.
I'm 6ft 2.
I weigh about 185.
For your height this is a healthy weight.
Your Body Mass Index, BMI is within normal limits.
You're not obese you're the correct weight.
I'll keep a checklist of my meals. Keep a food log.
Your calorie needs are going to be about 2500 calories a day.
As far as fat goes, you'll want
about 80g of total fat in a day.
The saturated fat a component of total fat
you want to have less than 25g a day.
Don't try to overindulge too much.
Good luck.
Hi.
Eric Rowley, exercise physiologist.
We'I I do a cardiovascular assessment.
I'I I calculate how much oxygen your muscles can utilize.
That's an indicator of the condition of your cardiovascular system.
All right, good work.
These skin fold calipers estimate your body density.
You're 11% bodyfat. That's great.
Let's measure flexibility. Your hamstrings, hips and lower back.
Good. Very nice. 38cm was your best.
As a basic test for muscular strength and endurance.
36. Good job. You're above average.
Above average fitness for your age.
You're at a good spot right now.
Over 60% of Americans get no exercise.
So for the next 30 days, neither will I. But I'll still have to walk.
How much do Americans walk a day?
We put pedometers on people.
Step counters. You can estimate about 2000 steps.
2000 would make a mile.
People who work in office settings
who drive a car to work or use the elevator
may take as few as 2500 or 3000 steps in their entire day.
To feel physically like a lot of Americans do
limit yourself to 5000 steps a day.
New Yorkers walk everywhere.
To work, to the park, to the store. Most don't own cars.
The average New Yorker walks four to five miles a day.
A day! That's a lot of walking.
I'll also be close to a food source almost everywhere I go.
I passed three
McDonald's on my way to the office.
Three in just over a mile.
There are more McD's in Manhattan than anywhere.
This tiny island is less than 13 miles long by two miles wide.
22.4 square miles.
And packed into that area are 83 McDonald's.
Nearly four per square mile.
Twice as many as Burger King
and more than KFC, Wendy's Popeye's and Taco Bell combined.
A lot of burger.
He's doing it for a month.
After a week he'll be irritated.
I think it'll affect our relationship.
You are a vegan chef. Yes, I am.
I just don't know if I can... Of course I will.
I'll sit next to him while he eats McDonald's.
I'm just going to be rolling my eyes.
We have a vegetable tart
and a roasted veggie salad.
Artichokes and a simple green salad.
All organic, fresh vegetables that you're going to miss so much.
What will I have that's organic? Nothing.
Just genetically modified potatoes.
I'll eat vegetables tonight. There's plenty.
That's good. Thanks.
Have they improved their cookies?
They used to be like a box. I don't know. We'll see.
It's the first day and I'm on my way to breakfast.
Can I get an Egg McMuffin Extra Value Meal?
Every eight year old's dream that I'll be fulfilling.
I got my Egg McMuffin.
That's gonna be the first thing.
This McDonald's delivers for free.
All I did today was walk down the stairs and walk to McDonald's.
1272 steps. We've got to get a cab.
The cabs are going to add up in this thing.
Got my scorecard.
I had an Egg McMuffin and a sausage biscuit.
Do you eat fast food? How often? Once in a while.
About once every two weeks. Three, four times a week, maybe.
In France, yes. But here? No. I don't like, here.
It doesn't feel very clean.
What's your favourite place? Wendy's.
McDonald's. Taco Bell. Taco Bell.
McDonald's is pretty close.
Do you have a Super Sized Coke? Uh, no...
In France... The small size here is the biggest size in France.
Even the small size here I can't drink.
There are rules to this whole process.
I can't eat it if they don't sell it.
Breakfast, lunch and dinner. No ex cuses.
I love Big Macs.
This is the first Big Mac I've seen that looks like the picture.
Look at that. Big Macs never look this good.
Come to Chinatown for the good Big Macs.
You've heard about these people who are suing fast food companies?
I've heard. I think it's ridiculous.
But it's the American way to sue for everything.
I'd throw the lawsuit out.
If these fast food places can put their signs up...
If I can walk by and ignore them, and say
"I'm not hungry, I don't need this" they can too.
We don't have to shop with them.
We can easily purchase a salad. But we choose not to.
If McDonald's refused them service
they would be in court again saying "We were refused service."
You can't win if you try.
The focus is on fast food companies
because they are mentioned more
than the other causes
in most of the studies about why it's a sudden epidemic.
It's not neighbourhood restaurants.
We've had them for hundreds of years.
It can't be the foods we eat at home.
We've done that for centuries.
Something is very different.
I think the figure is, we eat out something like 40% of our meals.
John Banzhaf is leading the war against the food industry
advising many of the lawyers involved.
People say he's crazy.
They also said that when he sued the tobacco firms.
Until he won.
I think in terms of responsibility
it's fair to point the big gun at McDonald's.
McDonald's is one of the biggest.
Plus, it is the one which
far more than all the others
lures in young children.
They have the closed indoor playgrounds.
Many places there are no other playgrounds.
Starting at two those kids are being lured in.
McDonald's is very big on birthday parties.
They pioneered the Happy Meal.
Now they're lining kids meals with little toys to get the kids in.
And of course McDonald's is the clown. Those ads appeal to kids.
There's a cartoon on TV which features him.
More than others they lure the kids in.
All of us are more concerned about the kids.
MORGAN: Samuel Hirsch represents
the two girls suing McDonald's
with advice from Professor Banzhaf.
Why are you suing
the fast food establishment?
You mean motives besides monetary compensation?
You mean you want to hear a noble cause?
I think that fast foods are
a major contributor to this epidemic.
In 2000, Dr Satcher was the first
Surgeon General to
draw attention to the obesity crisis saying it was a national epidemic.
Remember we're Super Sizing everything.
You go to any place to buy...
go to any fast food store and they're trained to sell you a bigger size.
The Super Size costs five cents more.
Federal government defines
3oz of meat as a sensible portion.
That looks like a deck of cards.
Few people would be served this
when served steak in a restaurant.
It would be about five times as big.
One typical bagel that one is eating that looks something like this
is going to comprise five servings of bread.
When fast food companies first opened
they generally had one size.
For example, one size French fries
when McDonald's first opened called fries.
That size fries is now called small.
Medium. Large. And Super Size.
That original size is still here. It's got about 200 calories.
The Super Size has over 600 calories.
When Burger King first opened they had
a 12oz small and a 16oz large.
This 12oz is now kiddie. This 16oz is now the small.
The medium, the 32, and the 42.
This is across the board with all fast food places.
Cars have larger cup holders to accommodate
those huge 711 Double Gulps.
Those are 64oz a half gallon, and hold
600800 calories depending on how much ice you put in.
A half gallon of soda? 48 teaspoons of sugar.
GI RL: May I help you?
Yeah, can I get the Double Quarter Pounder with Cheese Meal?
Large or Super Size?
I'll have to go Super Size.
Look at that. Look at that Coke! That barely fits in there.
Oh shit! I am gonna...
Look at that. Look at how big that thing is.
Look at how big that French fry is.
That thing is like four feet tall.
Double quarter pounder with cheese.
More calories than anything. A little bit of heaven.
Mm!
That's a lot of food. I tell you what...
You get all that Super Size stuff. That stuff you Super Size...
Look at that. I'm not even half way done with those fries.
Not even half way.
It's like a workout.
See, now you start getting the Mc stomach ache.
You start getting the Mc tummy. You get the Mc gurgles in there.
You get the Mc brick. You get the Mc stomach ache.
Right now I've got some Mc gas that's rockin'.
Are you sweating there?
My arms. I feel like I've got some Mc sweats going. My arms.
I've got the Mc twitches from all the sugar in my body.
I'm feeling Mc crazy.
Just give me a minute. You are in McDonald's heaven.
This will be you after every meal.
Oh!
I'm dying.
That's making me puke.
You all right? Yeah.
I believe we live in a toxic food
and physical inactivity environment
which almost guarantees that we get sick.
Not 100% of people become sick
but the numbers of people who do are growing.
I don't think toxic is too strong a word.
Because an epidemic of obesity
affecting 60% of the population and record numbers of children
is a crisis by any standard.
This environment is constant access to cheap, fat laden foods.
Gas stations selling more candy and sodas than gas.
A nation with over three million soda machines.
That's one for every 97 Americans.
It's a world where people depend on cars.
Where walking is such a chore that we have machines to do it for us.
My stomach feels horrible this morning. It doesn't feel good at all.
Here we go.
I have this weird feeling in my mid section, in my penis, right now.
It's just like this...
It's really freaky.
That is very odd. Yeah.
It could be from the caffeine but I couldn't pinpoint that 100%.
I have a delivery for Mr Morgan.
$ 13.39. $ 13.39.
I made it over the three day hump. You know when you quit smoking?
If you smoke cigarettes you should stop.
I quit smoking.
There's a three day hump. Three day.
It's the three day hump when you quit smoking.
If you can make it over those three days
without smoking one cigarette.
If you can make it past day three.
You do that, you're fine. Same thing.
I made it past day three I'm all right.
Left unabated obesity will overtake smoking
as the leading preventable cause of death in the US.
I was at this meal and one of the people was a smoker.
Someone started hectoring them about it.
"That's so bad for you!"
"You really should stop."
The smoker, rather than saying "Fuck you! Mind your own business!"
Which is the appropriate response was abashed and defensive
and like, "Oh, I tried to quit. I'll try again, you're right."
Also there was a quite large woman.
What if, instead of confronting the smoker, this guy had said to her
"What's wrong with you, you pig?"
"It's dangerous to be so overweight!"
"Stop eating! Don't dare get dessert."
Right? Uh, same logic.
I'd be hard pressed to distinguish between those two examples.
OK, so one is now socially acceptable. To hector smokers.
But the other one isn't quite yet.
At what point will it become acceptable
to publicly hector fat people...
...in the way that smokers are hectored?
A secret study by one tobacco company
had the ominous title...
...Brand lmprinting for Later Actuation in Life.
They would buy the little toy cigarettes.
They would start play smoking at four, five or six.
If you asked them what pack it was they wouldn't notice it.
But the theory was that somewhere it's buried in here.
When they get to the age where they're smoking
without realising, they go for the pack that they recognise.
It had nice feelings for them when they were kids.
The same here. They're satisfied. It's nice.
They remember the feeling of playing the toy, being with Mom and Dad.
It's going to carry through.
When I have kids and I drive by a fast food place, I'll punch my kid.
Then he'll never want to go.
One of the most disturbing things to me
is that in the last 20 to 25 years we've actually seen a doubling
of overweight and obese children and adolescents.
This weight gain has been linked to countless health problems.
If current trends continue, one in three children born in the year 2000
will develop diabetes in their lifetime.
At least 17 million Americans
have type 2 diabetes.
About one out of every 20 people.
If the diabetes starts before age 15
you lose somewhere between
17 and 27 years of lifespan.
According to the new research
the direct medical costs associated with diabetes have doubled.
The direct medical costs have doubled in the past five years
from $44 billion in 1997
to $92 billion in 2002.
Somewhere in the neighbourhood of about 20% of the obese children
have elevated abnormal liver function tests.
We have now started a study where we are biopsying these children
to look at their livers under the microscope.
Half of them have evidence of scarring of the liver.
Fibrosis of the liver. The early stages of cirrhosis.
So when these children end up being adults, they're going to end up
if they don't change their eating and exercise habits
will end up with liver failure.
And either transplant or death.
Lettuce and mayo on all of them?
It's hard for overweight teenagers because
you always see the thin, pretty, popular girls.
You can't help but look at them and think, "I wish I was her."
And, I mean, it's depressing. It makes you feel like crap.
That's just how it is.
Of course it's hard being a teenager because you see all the girls
in the Cosmo Girl or Teen People and they're all beautiful.
You think aren't I supposed to look like that?
It's just not realistic. It's not a realistic way to live.
Without further ado let's welcome Jared Fogle.
My big thing was never smoking
or drinking or doing drugs.
My vice was food.
And before I knew it I wound up weighing 425lb.
I brought you a present.
My old pants, that are now famous on Subway commercials.
You're welcome.
This is my daughter. She's an honour student.
You're an inspiration to the kids.
I started putting my weight on in third or fourth grade, so...
She was real tiny when she was little. It's in our family.
In fact I had a great grandfather that died
and was buried in a piano box years ago.
So, it's a history. Absolutely.
She's been trying to maintain her weight.
It's tough. It's a challenge. And I know.
As a kid, it's hard these days. Kids are not always kind.
No. I know that first hand.
But the world won't change. You have to change.
I guess it's cool to know somebody
or listen to somebody talk about actually being where I am right now.
It's hard, because I can't afford
to go there every single day and buy a sandwich two times a day.
That's what he's talking about. Like that's the only solution.
Like that's what he said works the best. But I can't do that.
I've tried other ways and it's hurt my body from trying other ways.
And it's kinda hard to look at someone who says, "I've done it."
It's not that easy.
I'd been sick as a kid. I grew up eating a lot of ice cream.
We had an ice cream cone shaped pool in our backyard.
We had a commercial freezer
with not only all 31 flavours in it
but all the experimental flavours.
I made myself the official taster. I had to approve everything.
I loved it. What kid wouldn't?
I literally had unlimited ice cream.
I ate ice cream for breakfast. But I was sick a lot.
I wasn't very athletic. I didn't exercise. I was really ill.
I didn't feel good, so I appeased that by eating more ice cream.
You can see the vicious cycle.
One of the triggers for me was my uncle, Burt Baskin
my dad's partner and brother in law died of a heart attack at age 51.
And my uncle weighed about 240lb. Heavy set fellow.
When he died, I asked my dad "Is there a connection
between his heart attack and the amount of ice cream he ate?"
My dad said, "No. His ticker just stopped working."
By this time he had sold more ice cream than any human being ever.
He didn't think his product hurt anybody
and had contributed to the death of his partner
and his best friend I mean, no way!
Ben Cohen. The Ben of Ben & Jerry's.
A couple of years ago had a quintuple bypass at the age of 49.
Burt Baskin, of Baskin Robbins
dies at the age of 51 of a heart attack.
My father, Irv Robbins
ended up with very serious diabetes.
You can't deny these links. You just can't.
Can I get the Two Cheeseburger Meal?
OK. Super Size.
Second time. Mm.
Thank you, sir.
After five days on the McDonald's diet, I ran
three days' worth of food analysis.
The needs for you to maintain weight at the 185
that you were when you came in
was approximately 2500 calories, OK?
You're getting about 5000 calories a day.
The average being 4986.
Take a multi vitamin. McDonald's doesn't sell them.
Here's my advice, minimize the meals.
Substitute yoghurt for fudge sundaes.
But only if you get the snack size 5oz.
The regular size without granola
has nearly as many calories as a strawberry sundae.
With granola, it has more calories than the hot fudge or caramel sundae.
If that doesn't make you think twice, then how about this?
It has a hair in it. That's disgusting!
I'm gonna show you how we do it. Go like this.
It's long, too! Did you see that?
Oh, that's so gross! Only the finest at McDonald's.
We're at 190. It was 186 last week.
193. 194. No!
We have to stop. I don't believe it.
195lb. It can't be. We have to redo this.
That's zero.
Second try.
88. 92. 94.
You gained, actually about 5% of your body weight.
Gaining weight so fast isn't healthy.
Do you eat fast food? Yes, I do.
Yeah? Unfortunately.
Oh yeah, oh yeah! Love it, love it!
Love fast food! How often?
Every week. Once or twice a week.
Oh, I... He's going to McDonald's soon.
At least twice a day. He hasn't eaten yet.
We were just pointing at McDonald's.
I get the number two. The cheeseburger...
With Super Size Coke and fries.
Super Size it up! Make it bacon!
69 cents. That's what they say. Make it bacon.
How often should you eat fast food?
I don't know if we should eat it at all. I don't know.
Oh, that's baloney. It's baloney.
Do 25 minutes on the treadmill. Work out. Do some push ups.
Keep your weight down.
I keep my weight down. I do push ups.
It's baloney. Keep myself cool.
Who has time to do that?
We have to work take care of kids, clean.
Exercise, you won't have to do kids.
These are my first McNuggets in this ex citing tour of duty.
Look at that. Glistening in the sun.
Mmm, boy, that is miserable.
What portion of the chicken is shaped like that? Maybe the foot?
In the lawsuit against them McDonald's stated
that it's common knowledge that any processing that its foods undergo
serves to make them more harmful than unprocessed foods.
Case in point: McNuggets.
Once made from old chickens that couldn't lay eggs
they're now from birds with unusually large breasts.
They're stripped from the bone and ground up into a mash.
Combined with stabilizers and preservatives
pressed, breaded, deep fried freeze dried
they're shipped to McDonald's.
Judge Suite called them a McFrankenstein creation of elements
not used by the home cook.
For the past couple days which I haven't shared with you
I've started to have some pressure on my chest.
I figure that's probably not a good thing.
But neither is eating all this, so...
I haven't smelled bad yet. You have.
I haven't. You just don't smell how bad.
Look at that fish fillet. Look at this thing.
That looks nasty, man.
Horrible. It's been sitting around all day.
That is a fillet of fish.
Shit!
How can I help?
The Double Quarter Pounder with Cheese Value Meal?
OK, thank you, $4.86.
I don't feel good today.
Not that I feel sick I just feel real ly depressed.
For no reason. Things are going great.
I've had a good day. I just feel really... yeah.
It's not hard eating this food all the time.
It tastes good. It makes you feel good.
I've noticed I'll eat some then a while later
I'll be hungry again and I'll want more.
I'm pretty bored with their menu. It only took me nine days.
It's pretty good otherwise. Nine days.
How many? How many is the question.
That's the question. He holds up how many fingers.
That's it. It's always how many. Just one for now.
One for now.
When I got my first car, I came here.
Bought three Big Macs. Ate them.
I came back at 5 o'clock that night.
Bought three more, ate them there.
Came back at 11 o'clock and ate three more.
The first day I came here I ate nine Big Macs.
It was like I couldn't get enough hamburger.
And Big Macs are so good. So I ate 265 in the first month.
How many do you eat a day, usually?
Usually it's two a day. OK, last year I ate 741.
More than two a day. There's days I had three. They're getting smaller.
Probably 90% of my solid diet is probably Big Macs.
That parking spot is where I asked her to marry me.
It's special here for many reasons.
I had one Whopper in my life. 1984.
A guy gave me five bucks to eat a Whopper.
So after I ate the Whopper, took my five bucks and got some Big Macs.
I make fun of people who worry about weight. I say try the Gorske diet.
They don't like that. No.
This is a perfect sandwich. At least for me it is.
There it is. Bite number 19000.
The wife says when she's got to put them in a blender, it ends.
Big Mac smoothies.
America's been McDonald ized. It's been franchised out.
It's like the Flintstones
you see the same buildings go by.
K Mart, Wal Mart, McDonald's K Mart, Wal Mart, Wendy's.
You have no sense of where you are.
Cezanne was inspired by the mountain that he saw out his window.
When I look out my window, I just see
billboards and advertisements so I use that as my inspiration.
The average child sees 10000 food advertisements a year on television.
95% of those are for sugared cereals soft drinks, fast food or candy.
A parent who eats every meal every day for a year with their child
gives a very compelling nutrition message.
And can bring in cartoon characters and Michael Jordans
selling oranges, not McDonald's.
Britney Spears, instead of selling Pepsi, will sell radishes or lettuce.
That parent has 1000 cracks at the child
compared to the food industry's 10000, so it's not a fair fight.
By the time kids can speak
most can say McDonald's.
Who are in these pictures?
OK.
Who's that? You don't know?
George Washington? Yeah. Who is he?
He was the fourth president.
He freed the slaves. He could never tell a lie.
Who's that? I don't know.
Don't know?
No. I don't know.
George W Bush? No. Good guess, though.
Who is this? I don't know.
Gwendella? I forgot the name, I think I know.
Where have you seen her? That picture is on the sign.
Wendy.
Who's that? McDonald's. Ronald McDonald.
Who is it? McDonald.
What does he do? Helps people at the cash register.
He works at McDonald's. I love the pancakes and sausage.
He brings all his friends to McDonald's for Happy Meals.
Where have you seen him? On TV on commercials.
He made McDonald's.
He does a lot of funny stuff on TV.
Companies spend bil lions so you know their product.
In 2001, on direct media advertising radio, television and print
McDonald's spent $ 1.4 bil lion worldwide.
On direct media advertising Pepsi spent more than $ 1 bil lion.
Hershey Foods spent under a mere $200 mil lion international ly.
In its peak year, the five a day fruit and vegetable campaign's
total advertising budget in al I media
was a lowly $2 mil lion.
100 times less than the direct media budget of one candy company.
Think about how food is marketed.
T shirts. Coupons. Toys for children.
Giveaways in fast food places. Placemats.
All the ways in which food marketing is ubiquitous.
The most advertised foods are consumed the most. No surprise.
Come again.
Welcome!
Tomato concentrate, distilled vinegar, high fructose corn syrup.
High fructose syrup and corn syrup.
That means sugar.
I'm gonna have my salad shaker.
I feel a little sick to my stomach.
This is the best part of the day fat on the bed with my quart of Coke.
People eat out a lot.
Without healthy foods at restaurants
or nutritional information eating out is hard.
McDonald's says nutrition information is online.
But according to the 2000 US census
over half of US homes have no internet access.
What can they do? Go to the stores for information?
Is the information there? I went to find out.
Do you have any nutrition fact sheets?
The booklets with the nutrition info.
None over there? Up front?
There's info on Dora the Explorer Live.
Let me check in the back. That's cool.
I can't find the booklet.
We have one on the wall. None to take away?
No. Is one on the wall?
They only have fliers now.
They don't put the big one up now.
They don't? Why not? I don't know.
Only half the McDonald's in Manhattan had the info on the wal I.
Some had the takeaway charts. One in four had no information.
This manager brought the nutrition chart from the basement.
You don't have one I can take? No.
Do you know when you'll have some? No.
John Banzhaf and I searched this Washington McDonald's
for any nutritional information then we found it.
You'd never see it. Back there.
You can't argue that people should exercise personal responsibility
and then not give them the information on which to base it.
I got my chicken group. No chicken group.
My cholesterol group. Protein.
My protein group. My meat. Carbohydrates.
You've got meat, meat, sugar and fat.
I loosened my belt the other day.
Go a notch lower. A notch?
One notch. Scary.
I'm an old pro at this.
You'll get sick of this too.
Your girlfriend must love you. She hates me. Thanks, bye.
I averaged out the calories for the last nine days.
You're still eating over 200% of what your needs are.
I suggest you cut out the liquids from McDonald's. Ex cept water.
When obese people lose 10% of their bodyweight
it's beneficial in terms of blood pressure and so on.
And so gaining 10% of your bodyweight
maybe could be equally non beneficial.
Here we go. Second weigh in.
Do you think you're 203?
202203. 203?
You've gained 10% of your body weight.
You've pretty much gained 17 lb in 12 days.
You look like it. You better slow down.
Don't drink your calories. No more shakes or Cokes.
No more double burgers.
It's starting to get dangerous.
One place where the impact of fast food has become evident
is in schools.
This is where schools turn a blind eye.
The student with the fries brought lunch.
The girl with the chips is sharing them.
Out of sight, out of mind.
Barbara Brown represents
Sodexho, one of the lowest bidders that schools
have hired to feed your children.
They service over 400 Kthrough 12 school districts every day
providing quality food like snack cakes, Gatorade and candy bars.
They operate prisons
and feed thousands of inmates.
We're hoping that through
nutrition education, students will
learn to make the right food choices
without restricting
what they can purchase.
At this West Virginia school
lunches don't have the flair of I I linois.
They do not outsource food service.
They are on the Federal School Lunch programme, providing USD A meals.
Most of which are reheated reconstituted packaged foods.
Some days the calories in a meal tops a thousand.
The USD A sends this food for you to prepare.
They all love it now.
We've got Sloppy Joe Bar b que sauce with pork.
From the government.
What happened to cooks cooking?
Too many whiny people.
They don't want to work. It's easy to come in here.
This is the best tool we've got. Box opener.
That's your chef's tool?
Open a box, serve it. Give it to them.
What do you cook? Here's a menu.
Mashed potatoes. Ham.
Chilli will be homemade. Chilli.
The tomato soup? Campbell's.
Meatballs? Comes in a box, heat it. Comes in.
Out of the course of an entire month, six out of 36?
That's right. You cook six out of 36 meals.
Appleton Central
Alternative High School
is fil led with troubled students but has turned things around with diet.
We were fortunate to stumble across
this healthy programme as a result of
contact with Natural Ovens of Manitowoc, Wisconsin.
They believe in low fat low sugar, non chemically
processed foods that are free of dyes and preservatives.
Full of whole grains.
A lot of fresh fruits and vegetables.
We do no beef here at all.
When we prepare, we don't fry. We do a lot of baking.
We use just fresh preparation
as opposed to opening cans or thawing things.
We banned candy and soda machines.
Brought in bottled water.
We saw a major change in the kids.
These do not look like at risk, out of control kids.
Behaviours are better.
They seem to be more focused.
Teachers get more out of them.
Keep in mind this is not a private school.
These are the public school "troubled kids"that are eating so wel I.
It costs the same as any other school lunch programme.
So why isn't everyone doing this?
There is an awful lot of resistance
from the junk food companies that
make huge profits off of the schools.
They don't want to get kicked out.
They want to addict kids for life.
Soft drink companies boast about
contributing to America's education.
But what they're doing is draining
money from the community rather than contributing.
They aren't pumping dollars into the machines.
It's kids getting the money from their parents.
The money goes to education
but the soft drink companies take a cut and walk away rich.
We banned soda in our schools.
The sugar here shows how much sugar
a student drinks in a week of soda.
Forget about the other food.
And some of these companies are really opposing the ban
for reasons of that we would lose revenue.
It's not about money. It's not about economics. It's about health.
Oh! The McDonald's Texas Homestyle Burger Meal.
That's a local speciality.
So it's like a Big'n'Tasty?
The Big'n'Tasty comes with mayo.
It comes with mayo. I need the Texas Homestyle Burger Meal, please.
Would you like to Super Size? Yes, I would.
Do many people Super Size it? Yes.
Say you ask five people. How many do it?
Actually, I get mostly all of them.
So, you're batting about 100%?
Yes. She's that good. Debra's that good.
First meal that I went to get and they asked me to Super Size it.
We'll keep tabs to see how many times they ask me to Super Size in Texas.
Of the top 15 fattest US cities
Texas has five.
Here we are. Houston, Texas.
The fattest city in America. Getting my first breakfast.
Can I help you?
When it comes to obesity
many people are quick to point at food companies.
The Grocery Manufacturers of America
a DC based lobby group whose mission is to advance the interests
of the food products industry
are quick to shift the focus from their companies and to remind people
there's more at work than eating poorly.
We believe in our industry. And in other industries.
There's a growing consensus
that the solution lies in education.
We must get information to parents
so they can teach their children so they can lead healthy lives.
We don't teach Physical Education in schools now.
Only one US state requires Physical Education for grades Kthrough 12.
It's also one of the fattest: I I linois.
Phil Lawler teaches Phys Ed
at Madison Junior High.
Home of the Warhawks
the snack lunches we saw
and one of the most wel I executed PE programmes in the country.
Supported by fundraising
he's created a role model for instructors and schools nationwide.
When have you heard of a science class fundraising?
Society has to step up to the plate and say, "This is important."
"We should have daily PE and equip it properly."
We say, "Our greatest strength is our young people. That's our future."
The way we treat our resources now
we're running into serious problems.
We don't have healthcare just 'sick care'.
I think daily PE is the only place out there that's offering a solution.
When I start the music
you'll travel through general space.
Go back to your spot and I'll tell you a body shape.
Watch out for other... People!
Good job.
How often do the kids go to gym?
Once a week. For 45 minutes.
Is that enough? No. Nowhere close.
Not when the Surgeon General recommends that you need 30 minutes
of physical activity a day for a healthy well being.
So once is nowhere close.
In 2001, Bush announced his presidency with education reform.
The No Child Left Behind Act
holds states accountable for students who don't meet minimum requirements.
We were not only the fattest nation but were becoming the stupidest.
It's difficult recess is being cut
in elementary schools.
As I said, that's being cut out
so they can prepare for the tests.
We could end up with youngsters who could read, but are fat.
And we put mandates on the school to be very myopic in their focus.
We should be devoting time and energy to Phys Ed, nutrition, health.
These are all being cut.
Who knows what a calorie is?
Something you should watch? Yeah.
Is it the fat that goes through your...
What's a calorie? Oh, Jesus.
A calorie is an increment of, um...
Um, that's a good question.
Most of us know what a calorie is.
I don't know. Oh wait!
Is a calorie some part of fat? I don't know.
Uh...
They build up the fat in your body.
It's the... I wanna say it's the amount of calories in a calorie.
I don't pay no mind to what calories are. I just eat when I'm hungry.
If you could tell me what a calorie is, go ahead.
A calorie is a measure
of the energy content of food.
And the kind you see when you see
the caloric content on food labels...
One calorie is the amount of energy needed to raise the temperature
of a litre of water by one degree centigrade.
Well said.
Can I get a bacon, egg and cheese McGriddle?
Smells like a little pancake.
Mm. Tastes like a little pancake.
Look at that! I haven't walked a half mile a day since we've been here.
No wonder everything's bigger here.
Stay inside. The blizzard of 2003 isn't over yet.
I've got my lunch and dinner. Never have to leave the house.
I'm not gonna become vegan just because you want me to.
I'm not saying do it for that.
I'm saying you believe the system is
corrupt, immoral and wrong and hurtful.
But you're going to be a part of it. Why don't you make that choice?
Why don't I not eat meat? Yes.
Because you like it. 'Cause I like meat.
I like bacon. I love pork chops. Ham is the greatest.
I'm sure heroin is awesome. I'm sure it's great!
Heroin and ham are in completely different categories.
I'm sorry, but ham and heroin are not the same thing.
They're not. I could be strung out on ham for days and be OK.
You are strung out. I am strung out on ham.
It's hard for me to watch him go through this.
I gotta tell you. I worry about his health.
He's exhausted by the end of the day.
Just so tired. He gets home real ly late from work.
And he gets al I jacked up on sugar and caffeine and then he crashes.
And then, when we do have sex
I gotta tell you, he's not quite as energetic as he used to be.
I have to be on top...
...otherwise he, uh...
...you know... he gets tired easily.
The saturated fats are starting to impede the blood flow to his penis.
And he's having a hard time you know, getting it up.
He does, totally. It's still good.
But there's definitely a big difference. I can tell.
I feel horrible today. My headache's coming back again.
I feel like someone is yanking my eyes.
My body officially hates me.
All of the vitamins here, Vitamin E
Thiamin, Riboflavin, Niacin and so on
are under 50% of what you need.
You're getting lots of carbohydrates.
Clearly those are all refined carbohydrates, coming from the buns
biscuits, hashbrowns.
And sugar let's not forget the most refined carbohydrate of all
coming from the milkshakes and Cokes.
In fact, only seven items on the McDonald's menu contain no sugar.
French fries, chicken McNuggets hashbrowns, sausage
Diet Coke, coffee and iced tea.
Everything else, even salads contains sugar.
Telling you, 202.
I lost my pound! Thank God.
Muscle out weighs fat. You may have lost muscle. And gained fat.
I lost a pound. Let's go eat.
I was feeling bad in the car.
I was feeling like shit. Really.
I was feeling really, really sick and unhappy.
I started eating. Feel great. Feel really good now.
I feel so good it's crazy. Right? Yeah, you're crazy.
150 over 90. The headaches might even be hypertensive headaches.
They're probably not. They're probably related to blood sugar.
You might be in this hyper insulin anaemic state.
150 over 110.
Your total cholesterol was 165 before. Now it's 225.
A liver that's enflamed in any way or sick in any way
will leak some of its enzymes out into the blood.
So this means that the liver is sick.
The most likely cause of this sickness is a fatty liver.
Your liver is now like paté.
SGOT was originally 21.
Now it's 130.
And SGPT was originally 20.
It's 290. More than 10 fold increase.
That's not good. Not good.
Anybody would say that you are sick.
You feel fatigued lethargic with this
run down with this...
If somebody did this with alcohol
they could theoretically wipe out their liver cells
and they would be in liver failure.
I have never heard of anyone doing this with a high fat diet
but I guess anything is possible I don't know.
No one has ever wiped out their liver with a high fat diet before.
And I won't wipe out my liver in two more weeks.
It would be unlikely but I can't say that you couldn't.
My advice is to stop doing this
because it's hurting you and you're making yourself sick.
You can make yourself unsick by stopping it.
I'm afraid that it's irreversible.
That there'I I be some damage.
Yeah, I don't know.
Do they think that once you change
your habits it wil I correct itself?
They think that everything should get
back on track once this is done.
Your liver is very resilient.
And your liver heals itself.
If you need a portion of my liver
you can have it.
I'I I give you some of my liver.
Thanks, Mom.
There's a drug used
in emergency rooms called noloxone.
A guy comes in, overdosed on heroin
comatose, he's gonna die.
Inject him with this drug, it blocks the opiate receptors in the brain.
Heroin doesn't work. He wakes up.
If I give that same drug to a real chocolate addict
you find the most amazing thing.
They lose their interest. They take a bite. They set it back down.
It's not taste in mouth feel.
It's a drug effect within the brain that keeps us coming back.
You're saying your mood goes up when you eat.
Lately every time I eat I feel 100% better.
It seems you're starting to get addicted.
McDonald's cal Is people who eat their food once a week heavy users.
72% of the people who eat at McDonald's are heavy users.
They have another category. The super heavy user.
These people eat their food three or four times a week and up.
22% of the people who eat at McDonald's are super heavy users.
Look at a fast food menu, they use all of the addicting components.
Take some meat cover it with cheese.
Cheese that is filled with casomorphins
the opiates found in cheese protein.
Then serve it with a sugary soda
which has the addictive power of sugar, with plenty of added caffeine.
A 12 year old's brain is no match for that combination.
In 2002, McDonald's France took out a ful I page ad in a magazine
in which nutritionists said
there is no reason to go to McDonald's more than once a week.
McDonald's US headquarters freaked
saying this is one opinion and that the majority of nutritionists
say that McDonald's can be a part of a healthy diet.
We cal led some nutritionists to hear their opinions on fast food.
How often should people eat fast food?
Ideal ly never. Rare to never.
The less the better. Zero is best.
Hopeful ly no more often than once a month.
If you were on a deserted island.
Or if we get bombed with anthrax
and that's the only food available.
We called 100 nutritionists and the results didn't match
the majority McDonald's talked about.
Two out of 100 said you should eat fast food twice a week or more.
28 said once a week to once or twice a month.
45 said never eat it.
95 agreed it is a major contributor
to America's obesity epidemic.
OK? OK. OK.
Hi Morgan. How are you?
Unfortunately I have to tel I you
that Health is closing its doors.
I'm sorry to tel I you over the phone.
We're al I surprised.
We wil I proceed as before just not
as an integrated health centre.
OK, thanks. Bye bye.
Apparently, we don't value health in the US any more.
We spend $30 billion a year on diet products and weight loss programmes.
Two and a half times more than on fitness.
There are pills, drinks, bars.
Lose weight while you sleep, watch TV and eat everything you want.
Always pushing the new way to stay thin without exercise.
Some people feel they've tried everything
and see only one option as their last hope.
I'm diabetic and 80% of people
don't need insulin after this.
It should correct my hypertension.
Lose my weight and my high blood pressure.
Bruce Howlett's stomach wil I be surgical ly reduced to the size
of an apple in a gastric bypass operation.
People with hypertension
who are obese
about 75% of them will get rid of
their hypertension medications.
Doctors Naaman and Geisler
wil I do the operation.
They have done over 500 gastric bypass surgeries
setting the industry standard.
The procedure is done in 30 minutes and patients are home the next day.
We've established that the only procedure
that really cures diabetes is obesity surgery.
I went blind for a week. Just one day, you went blind?
I went to work. Drove to work that night. Got to work there.
I had to call my supervisor tell her I couldn't work
I couldn't see what I was doing.
Called my wife to get a ride home.
Once I got on the diet soda water, got my sugar down
I was fortunate, my sight came back.
I didn't do that much damage at the time.
I think it's human nature
to seek a drastic solution only when you're faced with a drastic problem.
I drank three or four of those a day.
Of this? This is a half gallon.
That means you were drinking two gallons of soda a day.
It wasn't unusual for a two week time, we'd buy 52 litres of soda.
52 litres every two weeks.
I'd probably pick him up a couple more.
He drinks more than me. I drink one a day.
Some days I'll go through four two litre bottles.
A lot of us don't realise the social stigma
that these people face on a daily basis.
It's two in the morning
on February 21 st.
I woke up, couldn't breathe.
Was having real difficulty breathing.
I'm very hot, and, uh...
...felt like I was having heart palpitations.
Came up and walked around the living room.
Trying to get my breath back.
I want to finish, but I don't want anything real bad to happen.
Your EKG is normal. Deep breath. And out.
I don't have a ready explanation for your chest pain.
Would you consider taking aspirin with this ridiculous diet?
Maybe. I'll think about it.
Why wouldn't you just do it?
This is really, you know... You saw all these numbers, right?
The numbers are outrageous.
For the first time uric acid is elevated.
So you're giving yourself hyperurecemia.
The danger of hyperurecemia is gout. Kidney stones.
The results for your liver are...
obscene beyond anything I would have thought.
Yeah? Truly.
Like that movie Death in Las Vegas.
Nicholas Cage pickled his liver over a few weeks in Las Vegas.
I would have never thought you could do the same with a high fat diet.
My advice to you is you've got to stop. You're pickling you liver.
You're kicking it while it's down.
It's down, you're kicking it further.
If you were an alcoholic I'd say you're going to die.
Keep drinking, you'll die.
If a pain radiates in your jaw, down your arm, that's life threatening.
And immediately so. Yeah.
I need to hear about that or call 911. All right?
ALEX: Hel lo?
Hi, sweetheart. How are you?
I'm good. I'm worried about you. Yeah.
I had no idea this was gonna be such a dangerous experiment.
Yeah. I don't think anybody did.
The doctor didn't think it was gonna be this drastic.
Yeah. He doesn't know what wil I happen.
You know, he says "Listen, I have no idea."
He said if I am feeling bad to page him
and he'll admit me immediately.
Oh, sweetheart. Yeah.
I love you so much. I don't want you to be hurt.
Yeah. Me either.
Me either.
If you get nauseous, start to vomit
your eyes go yel low, go to the ER.
OK. OK.
If you're not keeping food down
or feel sick to your stomach
your liver function is getting worse.
My suggestion is to stop the diet.
Go back to eating a lower fat diet.
Recheck the blood tests in two weeks.
No one should be partisan on this. We need fixes, remedies, support.
How much influence on legislators do food companies have?
The food industry is an enormous business in the US
therefore, it employs very expensive and well paid lobbyists.
Those lobbyists are in Washington for two purposes.
Number one to make sure no government agency
ever says eat less of their products.
Two, that the government never passes unfavourable legislation.
Third, to encourage the government to pass favourable legislation.
The GMA is one of those lobbies.
You'll see us do what we do best market appropriately.
Finance education programmes as we're doing in a great abundance.
Getting good information out to parents.
That's what we do in the food industry. We are...
We think that is a responsible role to play.
We are not police. We are not regulators.
We provide a safe abundance of food like the world has never seen.
The food industry
and the broadcasters are powerful.
And... they outgun us.
The industry has stepped up to the plate. We'll do more.
We recognise we have a role to play. We're part of a solution.
We're part of the problem and we're also part of the solution.
Did everyone hear what he just said? "We're part of the problem."
The lobbyist for Coke, Heinz Smucker's, Kel logg's, Nestle, Kraft
Sara Lee, Cadbury, General Mil Is Seagram, Anheuser Busch
Bird's Eye, Lance, Campbel I's
Hormel, Dannon and Pepsi said, "We're part of the problem."
We're making some headway.
Media line.
I wanted to schedule an interview
with Jim Cantalupo.
I can have somebody get back to you.
Media line.
I wanted to speak to someone
about scheduling an interview.
I can have somebody get back to you.
I pledge allegiance to the flag of the United States of America
for which it stands one nation under God, indivisible with liberty
and justice for all.
One more time!
What did you do? I said it!
I pledge of allegiance to the flag of the United States of America...
One nation... And to the republic.
Oh! For which it stands.
I pledge allegiance to the flag of the United States of America
and to the republic, for which it stands, one nation under God
indivisible and justice for all.
With liberty and justice for all.
Liberty. Say it. Liberty. I'm so sorry.
What's the Big Mac slogan? Two all beef patties...
Special sauce, lettuce, cheese pickles, onions on a bun!
Yeah, you know that!
That is a shame! That is a shame.
Welcome to McDonald's.
Can I help?
Could I get a large vanilla shake, please?
We don't have any shakes now. No shakes.
No. When will you have shakes?
Guess that's never.
At the end of this month I'll have eaten as much McDonald's
as most nutritionists say you're supposed to eat in eight years.
Media line, this is Sheila.
Morgan Spurlock for Lisa Howard.
OK, Morgan. I wil I let her know.
Lisa Howard. I can't take your cal I.
Please leave me a message.
It's Morgan, following up my e mail.
...I didn't know when she was leaving.
I'I I leave another message for her.
Lisa Howard.
It's Morgan Spurlock.
Hi Morgan, how are you?
Good. You got my e mail?
I did, and I'm circulating it around.
I don't have an answer for you.
Any idea when you might?
In the next day or so.
Walking up the stairs is starting to get difficult.
By the time I get to the top it's really pathetic.
Phew! Oh, man!
I've got Morgan's detox diet ready.
The biggest thing is taking the crap out and putting good stuff in.
Really focusing on nutrient dense food.
Organic, seasonal fresh food.
Making sure I'm getting as many
cleansing vegetables into his diet as possible.
We're sharing. We're splitting.
Extra calories.
I love you but you're a demented man.
Bye bye. Bye!
I can't believe that tomorrow
I won't have to eat McDonald's.
That's it.
Unbelievable.
Woo hoo!
It just keeps getting bigger.
Wow.
Oh yeah. Oh boy.
210lb. 210. Right on the money.
We went from 185.5 to 194 a week later.
To 203, then down to 202.
And now 8lb during the last week for a 210 total.
I think we know the damage that can be done.
Lisa Howard, it's Morgan Spurlock...
This has got to be the 15th time we've called her now.
Lisa Howard, Morgan Spurlock calling. Please call.
We'd like to interview someone from McDonald's.
Please call me. Let's talk about what's possible.
You'll not talk to anybody and you'll like it that way.
After six months of deliberation Judge Suite
dismissed the lawsuit against McDonald's
because the two girls failed to show that eating McDonald's food
was what caused their injuries.
In only 30 days of eating
only McDonald's, I gained 24.5lb.
My liver turned to fat
my cholesterol shot up 65 points.
My body fat went from 11 to 18%
still below the national average
of 22% for men and 30% for women.
I doubled my risk of heart disease.
I was twice as likely to have heart failure.
I felt depressed most of the time.
My mood swung on a dime.
My sex life was non existent.
I craved the food more when I ate it.
I got major headaches when I didn't.
In my final blood tests, many of my
body functions showed improvement.
But the doctors were not optimistic.
I doubt that these numbers will return to normal.
Although it did drop, it was small.
If you kept on the diet indefinitely
I do think you may develop coronary heart disease.
Inflammation and hardening of the liver.
Should people eat fast food? No, the answer's no.
It certainly needs to be restricted and balanced with, overall
a healthy diet and a lot of exercise.
There's no reason why fast food has to be so disgusting.
Fast food can be nutritious.
It's a cheap form of food. It does keep you full for a while.
But you cause major harm to your heart, liver and blood.
I wouldn't suggest you continue the diet for a year.
I don't think it's healthy especially with your liver.
I can't eat this food for a year? No.
We see people who go on an alcohol binge and their numbers go up.
But to go on a Mac attack...
they've got numbers to show that it attacks your liver too.
Honestly, I wouldn't have even thought about this.
But it makes sense, now that we have the data. It makes sense.
The impact of this initial lawsuit is being seen far and wide.
Schools in New York, Texas and San Francisco have banned
sugary soft drinks.
Healthy options are everywhere.
McDonald's joined right in sponsoring health conscious events
and creating a new line of salads.
At the same time, they masterminded one of their fattest ever sandwiches.
The McGriddle, a pancake wrapped creation I ate in Texas
has as much fat as a Big Mac and more sugar than a pack of cookies.
The premium Ranch Chicken Salad with dressing
has more calories than a Big Mac and 51 g of fat.
79% of your daily fat intake.
Over the course of my McDiet
I consumed 30lb of sugar from their food.
That's a pound a day.
On top of that I also took in 12lb of fat.
Now, I know you're saying.
Nobody's supposed to eat this food three times a day.
But people do eat this food regularly. Some eat it every day.
While my experiment may have been extreme
it's not that crazy.
Here is a crazy idea.
Why not do away with your Super Size options?
Who needs 42oz of Coke? A half pound of fries?
Why not have a choice besides French fries or French fries?
That would be a start.
Why would companies change? Their loyalty isn't to you.
It's to the stockholders. They're a business.
No matter what they say.
By selling you unhealthy food, they make millions.
No company wants to stop doing that.
If this paradigm is going to shift, it's up to you.
If you decide to keep living this way, go ahead.
You may find yourself getting as sick as I did.
And you may wind up here. Or here.
The big question is who do you want to see go first?
You? Or them?
If I can keep up this progress I'll have 25lb.
That's a lot of weight.
Can I get extra cheese with that?
What do you mean, 50 cents? I come here all the time!
Hook a brother up!
All you can eat, all day!
I said I wanted Super Size!
Can I get a bucket with a handle?
Two for a dollar? I'll take it!
All I need is three more quarts and another set of hands!
That's a pretty good idea!
Wait the sign. The sign said free refills!
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